Select Your Fuel

Whether you’re heading into a long shift, tuning in the garage, or chasing that next big move — this coffee’s made to keep up. Every roast is crafted with purpose: full flavor, zero shortcuts, and the kind of kick that doesn’t fade after the first sip.

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Why Our Coffee

  • This brand was created by people who know what it’s like to work long nights, early mornings, and still show up. Whether it's serving in the military, pulling 12s in the ICU, or chasing something bigger — we’ve lived that kind of grind.

     

    And through it all, one thing’s kept us fueled: a deep passion for cars, for discipline, and for community.

     

    This coffee is our way of sharing that. The focus. The clarity. The routine that keeps your mind sharp when your body’s tired. It’s not just about flavor — it’s about everything it stands for.

     

    Every bag is part of something bigger — a movement built around people who live wide awake and run on real purpose.

     

    If that’s you, welcome. You’re in the right place.

     
Fuel Up Now

Piston Cup Coffee

SRT-Apocalypse

CCM-Ads, LLC

About us

We didn’t start as coffee guys. We started as brothers with a dream and zero excuses. 

One of us is in the Marine Corps. The other worked back-to-back night shifts in the ICU.
We’ve both spent years grinding through long hours, chasing goals, and building something real in the middle of it all.

When we weren’t on shift, we were building CCM-Ads — our agency helping car-related businesses grow — and growing our own car brand, SRT Apocalypse.
The one thing that tied it all together? Our love for cars… and a strong cup of coffee.

But we couldn’t find a coffee brand that spoke to our world — the late nights, early starts, loud engines, and people who don’t slow down.
So we built it. 

This isn’t just about caffeine. It’s about clarity.
Focus. Fuel. And discipline.

It’s for the ones who serve, hustle, race, and build.
For the ones who get off a 12-hour shift and still chase the next goal.

If you’ve ever pushed through a hard season, chased a wild idea, or just needed a damn good cup to keep moving — you’re our people.

This is the coffee we needed.
Now it’s yours too.